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Napa Valley is known for its beautiful scenery, vineyards, and gourmet food scene. The area has maintained its position as one of America’s leading wine regions through the dedicated stewardship of its land and the careful nurturing of its local traditions. Listed in no particular order, the following are some individuals, organizations, and companies that are passionate about protecting the agriculture, history, and community of this portion of Wine Country.
Beginning the list at #1 is the annual Napa Truffle Festival. The event started in 2010 with a vision to bring the European black truffle to the tables of America. Now, every year, foodies gather from around the globe to taste and learn about this coveted ingredient from a group of Michelin star chefs and experts, all amidst the rolling hills of the Napa Valley region.
To broaden the community’s access to this specialty food item, the Festival also offers a free marketplace event that gives the general public an opportunity to see in-person cooking demos, meet the truffle dogs, and purchase dishes and goods directly from the merchants at Oxbow Public Market. Attendees can explore a truffle orchard, see where and how the mushroom is harvested, and learn about the trained animals who find them.
Next up, at #2, is the Rutherford Dust Society. It was founded in 1994 by growers and vintners who sought to pay tribute to the forebears of the region, who, since the late 19th century, have played a significant role in the development of Napa Valley as a renowned wine destination. The group’s mission is to encourage and promote the highest quality standards in grape growing and wine-making in the Rutherford Viticultural Area, to be good stewards of the land, and to foster community.
The Society hosts several annual events that are meant to bring oenophiles and traders together, and to highlight the unique expression of the region’s soil. The family-friendly Rutherford Chili Ball features a cook-off competition between vintners, growers, firefighters, chefs, and self-proclaimed connoisseurs in the community. All of the mixers and events are meant to build connections and promote awareness of the area’s vineyards and wines.
#3 on the list is Oxbow Public Market. This 40,000-square-foot marketplace, which includes a scenic outdoor deck with seating along the Napa River, features a diverse mixture of food vendors, cafes, and an organic produce outlet for local farms. The organizers, artisans, and purveyors of this facility are passionate about sustainable agriculture, local harvest, and promoting social, environmental, and economic equity within the community.
The Market is not only a place to display and sell organic and sustainably-produced crops and regional specialties; it also functions as a means to actively uphold the unique traditions of Napa Valley and its surrounding regions. To do this, it provides education, community outreach, and support to nearby businesses and farms.
At #4, Napa Green is a comprehensive environmental certification program for vineyards and wineries. This group’s practices work to protect soils, reduce harmful inputs to the land, and restore natural habitats. The members of this association stand together to show that sustainability and caring for nature elevate the crop quality and experience for employees, customers, and the community at large.
Napa Green strives to play a pivotal role in achieving the county’s climate action and emissions reduction goals. To promote this vision, the organization offers Land and Winery certifications, which provide positive incentives for local farms and businesses. The programs implement guides for energy and water saving, combating land and soil erosion, and more.
Moving on, the Napa Valley Grape Growers Association is #5 on our list. This coalition of wine industry leaders is committed to working together to advance the heritage and reputation of the community. The group was formed in 1975 with the aim of creating an organization that would focus on sustaining the growing traditions of the region for years to come. The founding members strive to give a voice to the artisans of the valley and set an important precedent for future generations.
For more than four decades, the individuals who make up the NVG have been fostering sustainability, educating the community, and promoting the area as one of the world’s premier wine growing regions. As a steward of the land and a resource to its members, the Association provides educational seminars, events, and services that assist growers in addressing the issues they face, while preserving Napa Valley’s unique heritage for the members of tomorrow.
The #6 spot goes to the Napa Valley Vintners. Since 1944, this non-profit trade association’s mission has been to provide environmental leadership in the wine-making community. Representing 99% of the production of all Napa Valley appellation wines, the group advocates on behalf of its members at all levels of government. Most of the work is conducted through the Community and Industry Issues Committee, a coalition of engaged vintners focused on doing what’s right for the land and its businesses.
By offering events, special programs, industry advocacy, and comprehensive member resources, the NVV strives to be the voice of its local wine community. Its Napa Neighbor program allows county residents to enjoy special treatment when visiting participating wineries, a benefit meant to foster local business and community.
Lastly, #7 on the list is speaker, consultant, and author Karen MacNeil. Considered one of America’s experts on the subject of wine, MacNeil creates customized events and tours for audiences across the globe that are accompanied by personally curated tastings. A former correspondent for the Today Show, she won an Emmy for the PBS series Wine, Food and Friends, which she hosted.
In addition to being a bestselling author and speaker, this professional is also the creator and Chairman Emeritus of the Rudd Center for Professional Wine Studies at the Culinary Institute of America. The prestigious Center has been called “the Harvard of wine education.”
About Napa Green: The Napa Green 501c3 is a global leader in sustainable winegrowing, setting the highest bar for sustainability and climate action in the wine industry. Napa Green facilitates whole system soil to bottle certification for wineries and vineyards, and provides the expertise, boots-on-the-ground support, and resources to continually improve. Learn more at https://napagreen.org/participating-members/.
Anna Brittain
Napa Green
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Day 2 of our Growing Regenerative Viticulture event was amazing!
We learned about the onsite regenerative practices from @bedrockmorgan and @j_neustadt, heard the technical side of how these practices work from @chuckschembre, learned sampling techniques from @soilrainandhope, and saw the data and insights from @sectormentor and @grape_cowboy.
Thanks to all who attended and to @bedrockwines for hosting!
➡️ To learn more about regenerative vineyard practices or to enroll in either the One Block Challenge or Napa Green Vineyard certification, head to the links in our bio.
#regenerativeag #climateaction #vineyardmanagement #oneblockchallenge #napagreen #regenerativeviticulture #soilhealth #biodiversity #carbonfarming
Today @napagreen and @regenerativeviticulture proudly launched the One Block Challenge in Napa, an initiative to encourage winegrowers to adopt regenerative viticulture practices on a manageable scale.
We heard from an incredible group of regenerative agriculture experts, practitioners, and leaders who shared valuable insights and success stories.
Thanks to our attendees, @opusonewinery for hosting, and our exceptional speakers: @chuckschembre @stephen_de_mirabeau @cainethompson @soilrainandhope @forrestellab and @hilarysgraves.
➡️ Visit the link in our bio to sign up for the One Block Challenge or learn more!
#regenerativeag #climateaction #vineyardmanagement #oneblockchallenge #napagreen #regenerativeviticulture #soilhealth #biodiversity #carbonfarming
Applications for the California Green Medal Sustainable Winegrowing Leadership Awards 2026 awards are now open!
California’s wine industry is a global leader in sustainable practices due to the dedication of its vineyards and wineries in setting high standards for: 🍇 Environmental stewardship
🍇 Being a responsible employer and community member
🍇 Implementing innovative and sustainable business practices
We invite you to apply for the California Green Medal Sustainable Winegrowing Leadership Awards to highlight your excellence!
Apply Now at greenmedal.org/apply.
#CAGreenMedal #SustainableWine #WineIndustry #Sustainability #SustainableWinegrowing
#CaliforniaGreenMedal #WineBusiness #Wine
What Do Consumers Ask Winemakers Most Often? Chimney Rock Has Some Answers
We love this @grapecollective conversation with @elizvianna, the Winemaker and GM @chimneyrockwinery!
#sustainablewine #winetasting #winebusiness #regenerativeag
We are thrilled to be nominated for the @napachamberofcommerce Community Benefit Organization of the Year!
🗳️ Cast your vote daily from now until November 21st. Link in bio!
#nonprofit #napavalley #chamberofcommerce
Congratulations to @phiferpavittwine on achieving both @napagreen Vineyard and Winery recertification!
Phifer Pavitt has mindfully cultivated a thriving ecosystem where every element - from insects and plants to earthly materials - serves a purpose and repurpose.
We invite you to book a tasting to explore their innovative Eco Barn, serene pollinator garden, and exemplary environmental stewardship practices. When you visit, you will discover wines that not only capture a sense of place but also embody a living testament to regenerative farming from soil to bottle.
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness #womenownedwinery #landstewardship #environmentalstewardship #regenerativeag
Congratulations to the 2025 @winebusinessmonthly Wine Industry Leaders!
We`re thrilled to see many of our members, partners, speakers, sponsors, and community leaders recognized for their innovative contributions and leadership in the wine industry!
Special thanks to @napavintners President and CEO, Linda Reiff, for championing environmental efforts in the Napa Valley wine industry by establishing the @napagreen program!
#winebusiness #wineindustry #environmentalstewardship #napavalleywine #napavalley
@tressabores is a truly climate smart winery. They hold both the Napa Green Vineyard and Napa Green Winery Certifications, with a holistic focus on regenerative and organic farming.
In partnership with @napagreen, Tres Sabores launched the “Circle of Sustainers” award program as a way to recognize guest’s support of the sustainable winery. The tasting fees from each selected guest’s experience will be donated in their name to support ongoing sustainability efforts by Napa Green in the Valley.
Book your visit now for a truly unforgettable sustainable winery experience.
📷 @soilrainandhope @tressabores @buddsocial
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness #winetasting #regenerativefarming #comeoveroctober
Congratulations to @fiordisolewines on achieving @napagreen Winery Certification. Fior di Sole – “Flower of the sun” – is a family-owned and operated wine company located in the heart of Napa Valley, producing exceptional quality wines from Napa and throughout California.
Fior Di Sole is committed to minimizing environmental impact and fostering a healthier planet for future generations. They provide comprehensive wine services, managing the entire process from concept creation, packaging design, winemaking, purchasing, compliance, quality assurance, and bottling, all while prioritizing sustainability.
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness
@napagreen we believe that every purchasing decision is an opportunity to make a positive impact. That’s why we actively encourage our members to carefully consider their choices, especially when it comes to branded merchandise. We are proud to partner with our sponsor, @jonahmarketing, a company that shares our commitment to responsible and sustainable practices.
We invite all Napa Green members and businesses committed to sustainability to reach out to Jonah Marketing for a custom consultation to help you curate a selection of sustainable merchandise that not only aligns with your brand but also authentically communicates your unique sustainability story to your clients, partners, and employees.
Every piece of branded merchandise you choose tells a story about your organization. Let’s tell a sustainable story together.
#winebusiness #greenbusiness #sustainablebusiness #greenpurchasing #purchasingpower #wineindustry
@napagreen`s Executive Director @abrittain is speaking at @sustainabilityindrinks in London on Tuesday, October 21!
The event brings together industry leaders and policymakers to address sustainability challenges. Anna will join a panel on Labour Standards Across the Supply Chain.
#sustainablebusiness #sustainablewine #conference
Check out our incredible lineup of speakers who will be sharing practical strategies for building soil health, enhancing agroecosystem resilience, and producing exceptional quality grapes!
Join the two-day deep dive workshop, Growing Regenerative Viticulture, on November 18 and 19, 2025 @opusonewinery and @bedrockwines.
Open to @napagreen members and anyone interested in growing their regenerative leadership.
Ticket link in bio. This event will sell out so get your tickets soon!
#climateaction #regenerativeag #regenerativefarming #viticulture #wineindustry #soilhealth #workshop
Congratulations on achieving @napagreen Winery Certification to @camomiwinery, a family owned winery heartcrafting exceptional wines in the Napa Valley!
The @fiordisolewines facility, where they produce their wines, is not only water and energy efficient, they also maintain rigorous recycling standards. Beyond that, the bottling line is certified by @ccoforganic, ensuring that the production processes meet stringent organic standards.
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness
@napagreen has been a proud @1percentftp Environmental Partner since 2020!
Businesses and individuals can support Napa Green’s critical work in climate action, regenerative carbon farming, and social equity within the wine industry through 1% For The Planet’s environmental giving platform.
We are grateful to 1% For The Planet’s dedication to brining businesses and environment organizations together to support people and the planet!
Thank you to our 1% For The Planet Business partners @spottswoodewinery @patagonia @anarchistwineco and @mp_egan39!
#climateaction #regenerativeag #climatesmart #nonprofit #onepercentfortheplanet #environmentalgiving #socialequity
Congratulations @bellaunionwine on achieving @napagreen Winery recertification!
Powered by @mcecleanenergy Deep Green 100% Renewable Energy, Bella Union believes in minimizing their environmental impact, maximizing care for their ecosystems, and making a difference in the lives of their employees and community.
Explore their beautiful tasting room, featuring an artist-in-residence program, and discover the passion and quality in every glass.
#sustainablewine #climatesmart #winetasting #napavalleywine #napavalley #winebusiness #sustainablewine #sustainablewinery
Congratulations to these @napagreen Certified Members for winning the @greatwinecapitals Napa Valley Regional Best of Wine Tourism Awards!
🌟@sterlingvineyards for Innovative Wine Tourism Experiences
🌟 @chandonusa for Sustainable Wine Tourism Practices
🌟 @cliffamily for Culinary Experiences
Thank you for your commitment to excellence and sustainability!
#visitnapa #visitnapavalley #winetasting #ecotourism #climatesmartwine #sustainablewine #sustainablewines #winecountry