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Watch this three-part workshop to explore the opportunity of climate friendly farming – implementing regenerative practices that store more carbon in soil, increase soil health, and enhance the resilience of vineyards to drought and heat stress.
PANEL I – THE WHY, HOW AND BENEFITS OF CLIMATE FRIENDLY FARMING: Vineyard managers and winemakers discuss the day-to-day reality of implementing “carbon farming” practices and reduced pesticide use, and share the benefits of these practices, including employee wellbeing and enhanced soil health, biodiversity, and fruit quality.
MONARCH TRACTOR DEMO AND Q&A: Take a tour of this 100% electric tractor with autonomous capabilities, and learn about the Carl Moyer program, which can subsidize 50-85% of the cost of these cutting-edge tractors.
PANEL II – WHAT’S NEXT? THE FUTURE OF CLIMATE FRIENDLY FARMING: Learn more about the new Napa Green Vineyard certification program, the technology behind Monarch tractors, tools to track the health of the microbiome, and the potential for Napa Green certified growers to join an agricultural carbon market.
Elaine Chukan Brown | Wine Writer, Communicator, and Educator
Elaine Chukan Brown serves as a writer, speaker, and educator specializing in wine, personal empowerment, and social justice. She has been a celebrated keynote speaker for events worldwide, and serves as one of the world’s most celebrated educators of wine.
Vineyard managers and winemakers discuss the day-to-day reality of implementing “carbon farming” practices and reduced pesticide use, and share the benefits of these practices, including employee wellbeing and enhanced soil health, biodiversity, and fruit quality.
Ashley Anderson Bennett | Vineyard Manager at Cain Vineyards
At Cain Vineyard and Winery, Bennett oversees eighty-eight acres of hillside vineyards, including a year-round crew of nine. Together they plant, prune, manage weeds, pests, and vineyard canopy, and harvest the grapes—all while working closely with winemakers to achieve the desired fruit. Read more in The Women Behind Some Of Napa And Sonoma’s Best Wines.
Sophie Drucker | Winegrower & Vineyard Manager at Raymond Vineyards | Boisset America
Winegrower and Vineyard Manager Sophie Drucker did her undergraduate studies at UC Davis in viticulture and enology and then worked in the wine industry doing cellar and vineyard work in Napa Valley, Portugal and New Zealand. She returned to California and UC Davis for a master’s degree in horticulture and agronomy.
Steve Matthiasson | Owner at Matthiasson Wines
Steve dreamt of farming his entire life. In 1994, while back in grad school for horticulture he found a job in vineyards and orchards working for a small sustainable agriculture consulting firm. In 1999 he co-authored the California manual on sustainable vineyard practices. In 2002 he started consulting on vineyard practices in Napa. He still loves the challenge of solving vineyard problems for others, but since 2003 the primary focus has been on our own family farming and winemaking.
Carlo Mondavi | Co-Owner of Raen Winery and Co-Founder & Chief Farming Officer at Monarch Tractor
Carlo is an expert viticulturist with experience in Organic, Bio dynamic, and Permaculture Farming. He is a fourth generation winegrower from the world-renowned Mondavi family and is co-founder of Raen Winery, as well as a partner at Continuum Estate. Carlo is the co-founder of the Monarch Challenge, an effort focused on elevating farming by eliminating herbicides and powerful chemicals from farms in Sonoma, Napa and beyond.
Take a tour of this 100% electric tractor with autonomous capabilities, and learn about the Carl Moyer program, which can subsidize 50-85% of the cost of these cutting-edge tractors.
Learn more about the new Napa Green Vineyard certification program, the technology behind Monarch tractors, tools to track the health of the microbiome, and the potential for Napa Green certified growers to join an agricultural carbon market.
Alberto Acedo | CSO & Co-Founder of Biome Makers
Scientific soul of Biome Makers´ technology. Alberto is a genetists with a large number of recognitions such as TR35 España in 2014 by MIT Technology Review, CSIC Investigator and Extraordinary Doctorate Award 2015. Enthusiastic about biotechnology with great experience in this field.
Anna Brittain | Executive Director at Napa Green
Anna Brittain has worked locally, nationally and internationally on environmental management and policy. She has spent more than eight years working as a sustainability consultant with the wine industry, with an expertise in communications and certification standards. Anna has a Master’s of Environmental Science & Management from the Bren School at UC Santa Barbara. Her mission is to spread the message that sustainability is sexy.
Rebekah Carlson | Agriculture Supply Lead at Nori Carbon Removal Marketplace
Rebekah combines her experience in agronomy, science, and crop modeling to help effectively enroll farmers into the Nori marketplace. She earned her B.S. in Biochemistry from Biola University and M.S. in Agronomy and Plant Genetics from the University of Minnesota.
Praveen Penmetsa | Co-Founder & CEO at Monarch Tractor
Praveen has nearly two decades of hands-on experience in translating creative visions into products for startups to Fortune 50 companies alike. He co-currently serves as founder and CEO of Motivo Engineering, a product-engineering firm with clients in the Mobility, Energy, AgTech, and Aerospace sectors. Praveen holds an MSME in Mechanical Engineering from the University of Cincinnati.
Day 2 of our Growing Regenerative Viticulture event was amazing!
We learned about the onsite regenerative practices from @bedrockmorgan and @j_neustadt, heard the technical side of how these practices work from @chuckschembre, learned sampling techniques from @soilrainandhope, and saw the data and insights from @sectormentor and @grape_cowboy.
Thanks to all who attended and to @bedrockwines for hosting!
➡️ To learn more about regenerative vineyard practices or to enroll in either the One Block Challenge or Napa Green Vineyard certification, head to the links in our bio.
#regenerativeag #climateaction #vineyardmanagement #oneblockchallenge #napagreen #regenerativeviticulture #soilhealth #biodiversity #carbonfarming
Today @napagreen and @regenerativeviticulture proudly launched the One Block Challenge in Napa, an initiative to encourage winegrowers to adopt regenerative viticulture practices on a manageable scale.
We heard from an incredible group of regenerative agriculture experts, practitioners, and leaders who shared valuable insights and success stories.
Thanks to our attendees, @opusonewinery for hosting, and our exceptional speakers: @chuckschembre @stephen_de_mirabeau @cainethompson @soilrainandhope @forrestellab and @hilarysgraves.
➡️ Visit the link in our bio to sign up for the One Block Challenge or learn more!
#regenerativeag #climateaction #vineyardmanagement #oneblockchallenge #napagreen #regenerativeviticulture #soilhealth #biodiversity #carbonfarming
Applications for the California Green Medal Sustainable Winegrowing Leadership Awards 2026 awards are now open!
California’s wine industry is a global leader in sustainable practices due to the dedication of its vineyards and wineries in setting high standards for: 🍇 Environmental stewardship
🍇 Being a responsible employer and community member
🍇 Implementing innovative and sustainable business practices
We invite you to apply for the California Green Medal Sustainable Winegrowing Leadership Awards to highlight your excellence!
Apply Now at greenmedal.org/apply.
#CAGreenMedal #SustainableWine #WineIndustry #Sustainability #SustainableWinegrowing
#CaliforniaGreenMedal #WineBusiness #Wine
What Do Consumers Ask Winemakers Most Often? Chimney Rock Has Some Answers
We love this @grapecollective conversation with @elizvianna, the Winemaker and GM @chimneyrockwinery!
#sustainablewine #winetasting #winebusiness #regenerativeag
We are thrilled to be nominated for the @napachamberofcommerce Community Benefit Organization of the Year!
🗳️ Cast your vote daily from now until November 21st. Link in bio!
#nonprofit #napavalley #chamberofcommerce
Congratulations to @phiferpavittwine on achieving both @napagreen Vineyard and Winery recertification!
Phifer Pavitt has mindfully cultivated a thriving ecosystem where every element - from insects and plants to earthly materials - serves a purpose and repurpose.
We invite you to book a tasting to explore their innovative Eco Barn, serene pollinator garden, and exemplary environmental stewardship practices. When you visit, you will discover wines that not only capture a sense of place but also embody a living testament to regenerative farming from soil to bottle.
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness #womenownedwinery #landstewardship #environmentalstewardship #regenerativeag
Congratulations to the 2025 @winebusinessmonthly Wine Industry Leaders!
We`re thrilled to see many of our members, partners, speakers, sponsors, and community leaders recognized for their innovative contributions and leadership in the wine industry!
Special thanks to @napavintners President and CEO, Linda Reiff, for championing environmental efforts in the Napa Valley wine industry by establishing the @napagreen program!
#winebusiness #wineindustry #environmentalstewardship #napavalleywine #napavalley
@tressabores is a truly climate smart winery. They hold both the Napa Green Vineyard and Napa Green Winery Certifications, with a holistic focus on regenerative and organic farming.
In partnership with @napagreen, Tres Sabores launched the “Circle of Sustainers” award program as a way to recognize guest’s support of the sustainable winery. The tasting fees from each selected guest’s experience will be donated in their name to support ongoing sustainability efforts by Napa Green in the Valley.
Book your visit now for a truly unforgettable sustainable winery experience.
📷 @soilrainandhope @tressabores @buddsocial
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness #winetasting #regenerativefarming #comeoveroctober
Congratulations to @fiordisolewines on achieving @napagreen Winery Certification. Fior di Sole – “Flower of the sun” – is a family-owned and operated wine company located in the heart of Napa Valley, producing exceptional quality wines from Napa and throughout California.
Fior Di Sole is committed to minimizing environmental impact and fostering a healthier planet for future generations. They provide comprehensive wine services, managing the entire process from concept creation, packaging design, winemaking, purchasing, compliance, quality assurance, and bottling, all while prioritizing sustainability.
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness
@napagreen we believe that every purchasing decision is an opportunity to make a positive impact. That’s why we actively encourage our members to carefully consider their choices, especially when it comes to branded merchandise. We are proud to partner with our sponsor, @jonahmarketing, a company that shares our commitment to responsible and sustainable practices.
We invite all Napa Green members and businesses committed to sustainability to reach out to Jonah Marketing for a custom consultation to help you curate a selection of sustainable merchandise that not only aligns with your brand but also authentically communicates your unique sustainability story to your clients, partners, and employees.
Every piece of branded merchandise you choose tells a story about your organization. Let’s tell a sustainable story together.
#winebusiness #greenbusiness #sustainablebusiness #greenpurchasing #purchasingpower #wineindustry
@napagreen`s Executive Director @abrittain is speaking at @sustainabilityindrinks in London on Tuesday, October 21!
The event brings together industry leaders and policymakers to address sustainability challenges. Anna will join a panel on Labour Standards Across the Supply Chain.
#sustainablebusiness #sustainablewine #conference
Check out our incredible lineup of speakers who will be sharing practical strategies for building soil health, enhancing agroecosystem resilience, and producing exceptional quality grapes!
Join the two-day deep dive workshop, Growing Regenerative Viticulture, on November 18 and 19, 2025 @opusonewinery and @bedrockwines.
Open to @napagreen members and anyone interested in growing their regenerative leadership.
Ticket link in bio. This event will sell out so get your tickets soon!
#climateaction #regenerativeag #regenerativefarming #viticulture #wineindustry #soilhealth #workshop
Congratulations on achieving @napagreen Winery Certification to @camomiwinery, a family owned winery heartcrafting exceptional wines in the Napa Valley!
The @fiordisolewines facility, where they produce their wines, is not only water and energy efficient, they also maintain rigorous recycling standards. Beyond that, the bottling line is certified by @ccoforganic, ensuring that the production processes meet stringent organic standards.
#sustainablewine #climatesmart #napavalleywine #napavalley #winebusiness #sustainablewinery #wineindustry #sustainablebusiness
@napagreen has been a proud @1percentftp Environmental Partner since 2020!
Businesses and individuals can support Napa Green’s critical work in climate action, regenerative carbon farming, and social equity within the wine industry through 1% For The Planet’s environmental giving platform.
We are grateful to 1% For The Planet’s dedication to brining businesses and environment organizations together to support people and the planet!
Thank you to our 1% For The Planet Business partners @spottswoodewinery @patagonia @anarchistwineco and @mp_egan39!
#climateaction #regenerativeag #climatesmart #nonprofit #onepercentfortheplanet #environmentalgiving #socialequity
Congratulations @bellaunionwine on achieving @napagreen Winery recertification!
Powered by @mcecleanenergy Deep Green 100% Renewable Energy, Bella Union believes in minimizing their environmental impact, maximizing care for their ecosystems, and making a difference in the lives of their employees and community.
Explore their beautiful tasting room, featuring an artist-in-residence program, and discover the passion and quality in every glass.
#sustainablewine #climatesmart #winetasting #napavalleywine #napavalley #winebusiness #sustainablewine #sustainablewinery
Congratulations to these @napagreen Certified Members for winning the @greatwinecapitals Napa Valley Regional Best of Wine Tourism Awards!
🌟@sterlingvineyards for Innovative Wine Tourism Experiences
🌟 @chandonusa for Sustainable Wine Tourism Practices
🌟 @cliffamily for Culinary Experiences
Thank you for your commitment to excellence and sustainability!
#visitnapa #visitnapavalley #winetasting #ecotourism #climatesmartwine #sustainablewine #sustainablewines #winecountry
