When Napa Green announced it would require its members to phase out the herbicide Roundup by 2026, some wondered if the move signaled broader wine industry change.
The announcement came last November from the Napa-based nonprofit, which provides sustainable winegrowing certification to vineyards in Napa Valley.
In California’s wine industry, Napa Green’s move to phase out Roundup (and glufosinate ammonium by 2028) was seen as a breakthrough.
While the California Certified Organic Farmers, Regenerative Organic Alliance and Demeter Biodynamic all prohibit Roundup across many areas of agriculture, Napa Green is the first sustainability certification designed specifically for U.S. vineyards to regulate the herbicide.
In Sonoma County and elsewhere in the state, most winegrowers adhere to the sustainability standards set by the California Sustainable Winegrowing Alliance, which awards “certified sustainable” status to those who qualify.
While the alliance limits the use of materials the California Department of Pesticide Regulation and/or U.S. Environmental Protection Agency have deemed “restricted,” they do not limit glyphosate use.
That’s made some question the organization’s definition of “certified sustainable.”
“There are no federal regulations for the term ‘sustainable,’ explained Nellie Praetzel, director of biodiversity at Enterprise Vineyards in Sonoma. “The Sonoma County Winegrowers boast that 99% of Sonoma County vineyards are certified sustainable, but most are still spraying glyphosate and glufosinate ammonium. I think that’s very misleading to consumers.”
What is Roundup?
Developed for commercial use by Monsanto in the 1970s, glyphosate is a synthetic herbicide and the key ingredient in the weedkiller Roundup.
Today, it’s the most widely used herbicide in the U.S. and around the world, embraced by the agriculture industry as an effective, low-cost solution to weed control.
In recent years, Roundup and glyphosate have come under increased scrutiny about their effects on the environment and human health, including its potential link to non-Hodgkin’s lymphoma.
In the U.S. wine industry, many growers have used synthetic herbicides like Roundup to control weeds in the vineyard, which can compromise vine growth and grape yields by competing for nutrients, water and sunlight.
“Roundup is theoretically a great product because it’s systemic, so it kills everything it touches and destroys the roots so the weeds don’t come back,” said Jim Pratt, who manages about 350 acres of vineyards in Sonoma County through his company, Cornerstone Vineyards. “Personally, I don’t have a problem with Roundup, but the public really turned against it as a possible carcinogen. So we stopped using it a few years ago.”
In 2015, the World Health Organization’s International Agency for Research on Cancer cited “strong evidence” that glyphosate is “probably carcinogenic to humans.”
Despite the fierce, ongoing debate among scientists, the U.S. Environmental Protection Agency and the European Commission maintain glyphosate and Roundup are safe to use. So does Monsanto.
That’s persuaded the alliance and other organizations to continue to allow the use of Roundup.
“U. S. and international agencies continue to find that glyphosate is safe for use,” said Allison Jordan, executive director of the California Sustainable Winegrowing Alliance. “We rely on these and other experts to provide guidance based on the best available science.”
On home turf
According to the California Department of Pesticide Regulation, Sonoma County applied 56,847 pounds of glyphosate in 2022 overall, with 40,691 pounds used exclusively in the region’s 60,000 acres of wine grape vineyards.
“Since the Sonoma County Winegrowers began our pursuit to become the most sustainable winegrowing region in the world, more than 35,000 vineyard acres in Sonoma County were glyphosate-free by 2021,” said Karissa Kruse, president of the Sonoma County Winegrowers. “We see any additional resources and efforts to support growers — such as Napa Green’s newly announced commitment — as a positive step.”
In Napa County’s 43,000 vineyard acres, 22,561 pounds of glyphosate were applied in 2022. With Napa Green’s phase out of Roundup, at least 7,000 additional vineyard acres are anticipated to be glyphosate-free by 2026.
Herbicide alternatives
While both Sonoma and Napa counties have seen a decline in glyphosate use over the past decade, Napa Green reports a rise in alternative herbicides like Lifeline, which also have potential risks.
“Sometimes, a winery will switch to a different herbicide just so they can say they don’t use Roundup,” said Praetzel, the biodiversity director at Enterprise Vineyards. “What they don’t tell you is that they’ve switched to another pesticide like glufosinate, which is toxic to fish and aquatic invertebrates.”
Enterprise Vineyards’ owner Phil Coturri, a longtime vintner and pioneer of organic farming in California, said “glyphosate and Roundup are easy targets because they’re in the news all the time.”
“There’s a long a list of other things farmers can use that are just as toxic and deadly,” he said.
Coturri, who farms about 700 certified-organic vineyard acres in Sonoma and Napa counties, does not support the sustainability certification offered by the California Sustainable Winegrowing Alliance.
“I don’t like that they allow Roundup and other steroid inhibitors, and I’ve figured out how to farm without them,” said Cotturi. “I refuse to support that certification. It has to start somewhere, and I think Napa Green is very brave for banning glyphosate.”
Coturri, who founded Enterprise Vineyards in 1979, said he’s known about organics since “before it was a buzzword.”
“There were a few times early in my career that I sprayed Roundup until it dawned on me that everything I was spraying was being washed into the San Francisco Bay watershed,” said Coturri. “That’s when I realized my actions could affect millions of people.”
Coturri acknowledged organic farming is more expensive than traditional farming, but he’s hopeful industrial technology will help farmers find new ways to be more cost-efficient. In the meantime, he’s willing to help others move in the right direction.
“Let’s share our knowledge, let’s work for the common good, and let’s set an example for the rest of the farming community,” said Coturri. “You’re not going to convince everyone. But through example you convert more people than you think.
Sam Coturri, Phil’s son and winemaker at Winery Sixteen 600 in Sonoma, admits Roundup is one of his favorite topics to discuss.
“When we’re talking to customers or wine professionals, Roundup is a touchstone to bring people into the conversation about the importance of organic farming,” said Sam. “It’s important to talk about the difference it makes in the quality of life for vineyard workers and ultimately the finished wine.”
At the end of the day, Sam Coturri said it’s consumers who will drive demand for organic, sustainably farmed wines.
“Consumers are looking for products that are farmed responsibly,” said Sam. “The only way to get into their minds and pocketbooks is by showing them the word ‘sustainable’ isn’t just a word — there are real actions behind it.”
About Napa Green: The Napa Green 501c3 is a global leader in sustainable winegrowing, setting the highest bar for sustainability and climate action in the wine industry. Napa Green facilitates whole system soil to bottle certification for wineries and vineyards, and provides the expertise, boots-on-the-ground support, and resources to continually improve. Learn more at https://napagreen.org/participating-members/.
Anna Brittain
Napa Green
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🍷 Our last itinerary for Cheers to Climate Smart Wines and it’s a good one! Thank you @frankfamilyvineyards, @aubergedusoleil & @seaveyvineyard!
Follow this itinerary for a stunning day in Napa!
Book your tastings at @napagreen certified @chimneyrockwinery @etudewines and @domainecarneros and stay at the luxurious @carnerosresort for a day that will delight all of your senses!
#visitnapa #winetasting #winetastings #winelover #sustainablewine #wineandfood #winecountry #winecountryliving
If you missed last night’s amazing climate smart wine tasting @klwines you can join us tonight Thursday, July 24 for another great lineup of @napagreen certified wineries @dominusestatewinery @chimneyrockwinery @domainecarneros and @beringervyds
You won’t want to miss this! Ticket link in bio.
#winetasting #winetastings #climatesmartwine #sustainablewine #sustainablewinery
📍Phifer Pavitt Wines in Calistoga!
A gorgeous family winery & vineyard that goes above and beyond in climate smart practices and quality of wine! 🍷
Can’t make it to Napa? Experience climate smart wines @klwines in downtown San Fransisco.
Join us Wednesday, July 23, 2025 to taste wines from @napagreen certified members @spottswoodewinery @pineridgewine @etudewines and @frankfamilyvineyards
You won’t want to miss this! Ticket link in bio.
#winetasting #winetastings #climatesmartwine #sustainablewine #sustainablewinery
Come join us this week at @klwines!! Tickets can be found at the link in our bio. Cheers! 🍷
😍 This one is a gem! Book your tastings at Napa Green Certifed @mummsparkling & @spottswoodewinery and enjoy a stay at the incredible @solageauberge!
Sustainability & Luxury truly make a great pairing. Cheers to Climate Smart Wines! 🍷
🎙️: @mvino1
⚠️ Don’t sleep on this one! Get your $15 tickets to taste INCREDIBLE wines from @spottswoodewinery, @dominusestatewinery, @chimneyrockwinery and many more at @klwines in San Francisco on July 23rd & 24th!
You know where to go ➡️ link in bio or www.napagreen.org. See you there! 🍷
📣 Calling all wine lovers! We’re partnering with some amazing wineries, restaurants and resorts to celebrate Cheers to Climate Smart Wines Month and we’re giving away an incredible ‘Experience Napa Valley Day’ to one lucky winner! 🍷
The winner will receive:
✨A one-night stay at @solageauberge
✨Wine tastings at @seaveyvineyard and @rutherfordhillwinery
✨A gift certificate to @charlies_nv
How to Enter:
1️⃣ Make sure you’re following @napagreen & @visitnapavalley
2️⃣ Like this post
3️⃣ Tag your favorite wine lover in the comments.
🙌 Bonus Entry: Share this post to your stories and tag us!
Giveaway ends Friday, July 18th. Winner will be announced here and contacted via DM by Monday, July 21st.
Legal Terms:
Must be 21+ and a legal resident of the U.S. to enter. Giveaway is not sponsored, endorsed or administered by Instagram. No purchase necessary to enter. Winner will be selected at random and must respond within 48 hours to claim the prize. Travel and additional expenses NOT included.
Good Luck! 🥂
Sustainability is beautiful 🌼
Experience this wine tasting itenerary for yourself on your next trip Napa Valley! 🍷
#sustainabletravel #winetasting #winetrip #napavalley #napawine #climatesmart #winelovers #cheers
Fairy tale like settings? Delicious, ethically & sustainably produced wines? Yes please! 🌸
#visitnapavalley #napavalley #fairytale #winetasting #sustainablewine #cheers #winelovers #winetrip #magicmoments
🎞️: @mvino1
🎟️$15 wine tasting with the winemakers!? Join us at @klwines in San Francisco July 23rd & 24th tasting @spottswoodewinery, @dominusestatewinery, @chimneyrockwinery, @etudewines and many more from 4:00-6:00pm.
Pick up your tickets asap at the link in our bio!
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Cheers to Climate Smart Wines Month is back this July and we couldn’t be more excited!
We have built some truly fabulous and sustainable experiences which you can find on www.napagreen.org and this year we have included hotels as well!
Tag us in your posts when you visit our amazing Napa Green Certified wineries so we can share your Green adventures!
Team Green is thoroughly enjoying visiting a few of our Napa Green Certified wineries today! 🌱
Pictured here are the STUNNING new Sky Lofts at @rutherfordhillwinery. We strongly recommend a visit, it’s spectacular!
Wondering what this sign hung outside of the winery that you work at means? Want to be able to talk more about what it means to be @napagreen certified??
Join the Napa Green Ambassador training at Clos du Val on Wednesday, June 25 from 9-11 am to learn the answers and more.
Tickets are free but space is limited so reserve your spot from the Workshops & Events link in our bio.
#climateaction #napagreen #napagreencertified #climatesmartwinery #regenerativeag #regenerativefarming
🍇 Do you want to learn more about what it means to be a Napa Green Certified Vineyard or Winery?
🍇 Do you have new team members who still aren’t sure what that Napa Green Certified sign hanging out front actually means?
🍇 Are you curious about this term that’s suddenly popping up everywhere – regenerative?
🍇 Want to know what exactly does it mean to be climate smart?
Join us Wednesday, June 25, 2025 @closduval to learn how to talk about being @napapagreen certified.
Use the event link in our bio to register.
#climateaction #wineindustry #wineindustryleadership #climatesmart #sustainablewine #sustainablewinery #regenerativevineyard #regenerativeag