Pam Strayer | Wine Business Monthly
March 18 marked a landmark day in glass manufacturing’s arc toward climate neutral glass wine bottles. That was the date that Verallia, the world’s third largest glass manufacturer, lit its first all electric furnace, forging its path to lower carbon emissions glass. Electricity will come from renewable sources, said Verallia USA CEO Felix Lamolinerie.
Speaking at Napa Green’s workshop April 26 at Pine Ridge Vineyards, Lamolinerie said the electric furnace represents a breakthrough in the glass industry.
“To run an electric furnace [of this size] has never been done before. It’s the first time a glass manufacturer is doing this for glass containers and on a big scale furnace,” he said. “It’s a big challenge that we are very excited about …we’ll be able to cut our emissions by 60 percent.”
Smaller scale electric furnaces have been used for the pharmaceutical and perfume industry, he said. But in 2022, the company partnered with the Lille-based Fives Group, an international industrial engineering group, to create the larger scale technology. (See video).
“We did several years of R & D. We built the furnace. We lit it on March 18,” he said. “And now it’s starting to run. To control the glass bath with only electricity is actually technically very difficult to do…. And so we’ve been working on that for the last few years. We’re going to be learning and testing as we are launching this technology.”
Speaking in a company video, experts said it is able to produce more than 200 tons of glass per day. Fifty percent of Verallia’s glass production is still wine and sparkling wine bottles.
In addition to the all electric furnace in Cognac, Verallia will also be launching a new hybrid furnace that is 80 percent electric.
“We’re going to be launching them in Spain next year,” said Lamolinerie, who is based in the company’s USA offices in Fairfield. The company said that the hybrid furnace will reduce carbon emissions by 50 percent.
Renewable Energy Sources
The company uses only renewable energy to power its new electric furnace, Lamolinerie said.
“Another big challenge for us is to make sure that the electricity that we will use to power our plants is coming from low carbon energy. Right now we have Chile, Portugal and Spain that are already 100 percent renewable energy.”
The company recently signed an agreement for energy with Edison Energie to buy green energy from Italy, which includes a new photovoltaic system in Viterbo.
“Germany is known for using a lot of coal in order to power their plants, so we decided not to buy from the grid in this case. Instead we decided to do a partnership with an ultra wind farm that is going to power the energy for us for the next 10 years. And so this is really the idea to get consistent across the board and not just do an action at the level of our furnaces here.”
He continued, “We saw that this industry will have a hard time to survive in the next interesting 50 years and afterwards. We really had to say, ‘Okay, what are the things that we’re going to be doing to make sure that we won’t disrupt completely the way we produce glass?’ That’s really the beauty about volume.”
The vast improvement in lowering carbon emissions in an electric furnace powered glass plant makes imported French wine bottles less carbon intensive than domestic glass made in the U.S., he said.
“The vast majority of the carbon emissions come from the furnace, not the transport,” he said, adding that the company is working on ways to decarbonize transport as well. “We’re working with the shipping line to decrease emissions as well…We are working more and more on boats, and on electric trucks as well. And then we will do that as well to us from the port to the final delivery to the customer. We’d love to do hydrogen electric cars and trucks and all of that.”
Three Prong Approach: Lightweighting, Recycling and the Furnace
While Verallia’s new furnaces are the heavy hitter in reducing carbon emissions, they are just one component in the company’s plan to reduce carbon emissions by 46 percent from 2019 to 2030. Lightweighting and increasing the use of recycled glass are other key parts of the strategy.
The company’s lightweighting started 15 years ago, Lamolinerie said, and has matured over that period to offer a spectrum of products, including bottles for the toughest category of all–sparkling wines.
“We decided in the past to really focus on the entry level range, and then the midrange, and then the premium range (which is the Eagle range),” Lamolinerie said. In November, Verallia launched its lightest weight Bordelaise Air bottle. It weighs 300 grams.
Domaine Carneros Switches to Lighter Weight Sparkling Wine Bottle
This year, Domaine Carneros in Napa Valley announced it’s reducing its sparkling wine bottle weight from the standard 900 grams to 830 grams–that’s 9 percent lighter–using Verallia’s bottle.
Said Lamolinerie, “We have one factory in Champagne fully dedicated to champagne bottles. They’re making hundreds of millions every year. We have developed technologies and dedicated lines in our furnaces and lines that are doing only champagne.” Verallia also produces charmat bottles for Cava makers in Spain and Prosecco wineries in Italy.
Recycled Glass
The company is also focused on using more recycled glass, but Lamolinerie disputes one competitor’s claim of 100 percent recycled glass, pointing to well known obstacles in collecting cullet from waste streams.
Currently Verallia is using 56 percent recycled glass, on average, but that number varies with the type of glass. “If you look globally or exactly globally,” he said, “Flint is at 33 percent and green is at up to 90 percent. We are investing in a more optimal way to sort the cullet and be able to take any types of collecting and sorting.”
Fanning the Furnace’s New Flames
“The biggest disruption that is going to happen in our industry is the vast majority of the carbon emissions in the glass packaging that are coming from the furnace itself,” Lamolinerie said.
“Our purpose is to reimagine the system for the future…And I really believe it’s a full transformation. There’s a lot of disruption that needs to happen in terms of technology to be able to change the way we produce glass.”
“We’ll be happy to share more insights about what we’re learning about that because it’s really the beginning of the journey here,” he said.
Thanks to the @naparegister for publishing this Climate Connection contribution from @napagreen’s Vineyard Program Director, Ben Mackie (@soilrainandhope) highlighting the biodiversity @grgichhillsestate.
If you loved this article, you’ll love our Birds, Bees & Butterflies: Biodiversity in the Vineyard workshop happening today!
#climateaction #regenerativeag #regenerativeviticulture
Friday night dinner dilemma?
Order takeout from @southsidenapa using promo code DONATE and 20% of your order will be donated to @napagreen.
It’s a win: win! You get dinner and @napagreen gets funding to contribute our impactful climate action work in Napa Valley.
Order online or preorder your Fried Chicken Friday pickup for February 27, 2026. Don’t forget to pair it with Napa Green certified wine! 🍽️ 🍷
#dineanddonate #nonprofit #napavalley
Join us Thursday, February 26 to learn about biodiversity in the vineyard.
🍇 Ivo Jeramaz, Winemaker & VP of Vineyards and Production at @grgichhillsestate, will welcome us to the beautiful property and illustrate the various implementation of habitat diversity they have undertaken at the American Canyon ranch.
🍇 Jo Ann Baumgartner & Sam Earnshaw from @wildfarmalliance will provide insight on how to maximize bird habitat and establish hedgerows to support the local ecology.
🍇 Erin Arnsteen from the @monarchjointventure will outline how pivotal vineyard acreage can be to support the dwindling Western Monarch populations.
🍇 Cori Carlson, owner of @napapastureprotein, will explain the ecological goals of grazing a vineyard.
🍇 Ruby Stahel from the @naparcd will join us to discuss the various resources that the RCD has to support habitat enhancement on Napa properties.
🍇 @soilrainandhope from @napagreen will talk about bees!
➡️ Ticket link in bio.
#biodiversity #regenerativeag #regenerativeviticulture
Learn about the herd of cattle calmly grazing the vineyards @ruddestate, contributing to soil health and biodiversity, in our latest post from @soilrainandhope.
➡️ Link in bio.
#climateaction #regenerativeag #regnerativeviticulture #soilhealth
Thanks to @naparegister and @kcuz for this great article about the @regenerativeviticulture and @napagreen #OneBlockChallenge field day @celaniwines.
We had a great time engaging with attendees about opportunities to implement regenerative practices in their vineyards!
If you’re regenerative curious or want to learn more head to the link in our bio!
#climateaction #regenerativeviticulture
Congratulations on @napagreen Vineyard Certification to @shadybrookestatewinery!
Nestled in the picturesque heart of Coombsville, Shadybrook Estate, has shown a deep commitment to regenerative viticulture and climate action. Visit to see the natural beauty of this hidden gem.
#climateaction #regenerativeviticulture #napagreen
We love the biodiversity in this @grgichhillsestate American Canyon Vineyard!
Come learn how to integrate biodiversity in your vineyard on February 26 at this workshop with @napagreen, @grgichhillsestate, @wildfarmalliance, @monarchjointventure, @napapastureprotein and @naparcd.
➡️ Ticket link in bio.
#Biodiversity #RegenerativeAg #RegenerativeViticulture
Congratulations to @rutherfordhillwinery on achieving @napagreen Winery Recertification!
At Rutherford Hill Winery, sustainability is apparent in all of their practices. The facility is 100% solar-powered and even contributes clean energy back to the local grid. Additionally, they prioritize natural solutions, like Owl Boxes and organic farming.
Visit to experience for yourself these exceptional wines that invest in our planet’s future.
#climateaction #winetasting #sustainablewine
Biodiversity is essential for any resilient vineyard.
Join us on February 26, 2026 at @grgichhills American Canyon to learn how to integrate biodiversity within vineyard blocks.
Experts from @wildfarmalliance @monarchjointventure @napapastureprotein and @naparcd will be on hand to discuss all the various species that a vineyard can support.
Ticket link in bio.
#biodiversity #regenerativeag #regenerativeviticulture
Learn how @closduval used Verallia lightweight glass to help reduce their environmental impact and meet their sustainability goals.
Read more at napagreen.org
#climateaction #lightenup
What a great #OneBlockChallenge first field day!
Not only was it a gorgeous day with a great community of people we also heard from some awesome speakers:
🍇 @cainethompson about the @regenerativeviticulture foundation and the implementation practices
🍇 Jordan Lonberg @coastalvineyardcare about continuous improvement and shifting the industry mindset
🍇 @soilrainandhope about the practical aspects of the regeneratives practices and how @napagreen and @naparcd can provide support
🍇 Dustin Owen @celaniwines about their their vineyard’s regenerative journey
Thanks to all who attended and to @celaniwines for hosting!
➡️ To learn more about regenerative vineyard practices or to enroll in either the One Block Challenge or Napa Green Vineyard certification, head to the links in our bio.
#regenerativeag #climateaction
Join our first @napagreen and @regenerativeviticulture One Block Challenge Field Day to hear from this great lineup of speakers, meet other participating growers, and learn how to take the first steps in implementing regenerative practices.
We look forward to seeing you on February 12, 2026 at @celaniwines to connect learn more.
Registration link in bio.
#regenerativeag #regenerativeviticulture #soilhealth
It’s hard to believe it’s already been 3 years since @marisataylorwines joined our team, but time flies when you’re having fun (and wine)!
Join us in celebrating Marisa Taylor, who is an accomplished winemaker and sustainability leader with over two decades of experience in the wine industry, and also the Napa Green Winery Program Manager, where she partners with wineries across Napa Valley to advance meaningful environmental stewardship and sustainable winegrowing practices.
Thank you for bringing your passion and positive energy to our team every day!
The team celebrated with our @napagreen certified #NapaNeighbors @rombauervineyards.
#winebusiness #womeninwine #sustainablewine
Join us for the @napagreen and @regenerativeviticulture #OneBlockChallenge first field day on February 12, 2026 from 10-12 @celaniwines.
This event is open to all winegrowers and vintners who are curious about regenerative viticulture but space is limited so register today at the link in our bio.
#soilhealth #regenerativeviticulture
Congratulations to @domainecarneros for receiving the @napachamberofcommerce Sustainable Business of the Year award presented by @mcecleanenergy.
Thank you for your leadership, innovation and dedication to sustainability and the community!
#greenbusiness #winebusiness #napagreencertified #napagreen
@antinorinapavalley family’s winemaking legacy spans over six centuries. To ensure that legacy continues, they have a deep commitment to sustainability and the care of the land for future generations.
Hear why Antinori is exploring the use of @hopenvironmental1965 soil compostable tie tape in the vineyard.
#regenerativevineyard #greenbusiness #sustainablewinery #greenpurchasing #landstewardship